About me

I'm an experienced digital project manager with a background in the web industry. Over the course of ten years as a web designer in Perth, I developed my skills across design, account management and team leadership. Since moving to Melbourne, I've led digital teams at one of Australia's biggest home builders and a full service agency.

As a leader, I strive to leverage my team's individual experience and diversity to do their best work. As a creative, I enjoy investigating and solving problems with human-centred design, driven by curiosity, empathy and a love of new technology.

Resumé

2023 — 2025 (ongoing)

Plural Agency

In this fast-paced, 80% remote role, I can leverage my diverse set of skills and experience, and thus wear many hats.

Plural Agency is a purpose-led business that works mainly with local government and NFPs across industries such as healthcare, sustainability and education.

Contact me for more information and work examples.

2018 — 2022

Simonds Homes

Digital transformation at one of Australia’s biggest volume home builders. Working with cross-functional internal teams and agency partners, I delivered websites, software, marketing campaigns, and more.

Show major projects

Major projects

  • Xpress by Simonds

    I managed the development of an industry-first online home builder for Simonds’ range of affordable homes, Xpress. It became an essential tool for the Sales team and helped make the Xpress range a best-seller.

    Visit simondsxpress.com.au

    Xpress by Simonds website
  • Simonds.com.au

    I managed the launch of a highly performant corporate website powered by a fully custom headless content management system (CMS) that delivered content across multiple channels.

    Visit simonds.com.au

    Simonds Homes website
  • Salesforce

    I managed a significant Salesforce refactoring project, including the development of a bespoke API as well as the related change management program.

    Salesforce SalesCloud
2008 — 2018

Simplisite & Red Tiki

Web design and development at two related digital agencies in Perth, Western Australia.

Contact

I acknowledge the Wurundjeri People as the Traditional Owners of the land on which I live and work. I pay my respects to their Elders, past and present.